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Internet Marketing and Website Promotion Hands On 
Newbie Guide



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Affiliate Marketing With Your Own Website
By: Dave Cooper

For many people marketing online, Affiliate Marketing is a popular way to promote products and services. Affiliate marketers generally earn money through either their coded affiliate link clicks (as in a pay per click ad), subscribers (or registered leads), a percentage of the sale, or a combination.

To reap the most rewards, savvy affiliate marketers use their own websites to boost their efforts. Here are top ways you can put your own affiliate marketing sites to use.

Capture Leads

Before turning leads over to other companies, smart affiliate marketers set up web pages or forms to capture leads for themselves first. Pages or forms can be created with HTML in Notepad or Wordpad, with website creating software like DreamWeaver or Microsoft Word, with autoresponder form creating tools like those available at Aweber.com and 1Shoppingcart.com. You can also seek other tools for this by keying in ?splash page creator? into your favorite search engine or seek templates at places like DotcomBuilder.com.

You then follow up with your own leads with a regular newsletter or broadcast announcements with articles reviewing various products in your niche, or that focus on news and other hot topics for your readers. Send your subscribers free ebooks, reports and other goodies from time to time, pointing them to your affiliate products, too. This way you can increase your earnings with additional purchases and click-throughs.

Follow Up even if Affiliate Marketing Company Goes Bust

Another benefit of using your own website is that if a company goes bust or the product becomes obsolete, your efforts aren?t washed out overnight. Simply redirect your leads to compatible products and continue with your affiliate marketing campaigns without skipping a beat.

Cross Promote with Sub-Lists

You can also set up sub-lists to redirect your affiliate marketing campaigns and leads. For example, if you are selling cookbooks, you might try different niches within that field like cookbooks for pet treats. Set up a sub-list for pet owners and invite your regular subscribers to sign up for free pet treat recipes that you gather up or hire a writer or other person to write for you. Then when people sign up to that new sub-list, send them regular announcements about the latest pet affiliate products you have to market. Also, send them pet articles and ezine news.

There are many ways to use your own website with affiliate marketing. Head to the Small Business Administration website to find dozens of ideas to put into action at: www.sba.gov/smallbusinessplanner/.

David Cooper is the editor of the Affiliate Marketing Articles Newsletter. David specializes in helping people with their affiliate marketing efforts by offering real world tips and strategies. Subscribe to his FREE newsletter at: http://www.affiliatemarketingarticles.com 

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